Available for new clients

You've built something absolutely worthwhile. Let's make sure you're also known for it.

Disha Shah, personal branding strategist and ghostwriter for founders

Hi, I'm Disha. I help founders build a reputation around the person behind the company; using LinkedIn, a personal website, and an audience they own. Because nobody's going to tell your story for you. Except, well, me.

    Most founders know they should be visible. But building a company already takes up most of their attention, so figuring out what to say and when usually falls to the bottom of the list.  That's when visibility becomes an afterthought, and they find themselves doing one of these three:

    01

    Go completely quiet, and hope the product does all the talking (sorry, it can't).

    02

    Hand your voice to an agency that makes you sound like everyone else. 

    03

    Post whenever you get the time, wonder why nothing is working, and eventually give up.

    None of these approaches builds a reputation you can keep growing.

    That's why I do this instead

    I start by getting to know the person behind the business — what they've built, what they've learnt along the way, and what they want to be known for.

    From there, I turn those ideas into content that sounds like you (not like a personal branding agency). And because your reputation shouldn't live on one platform, I build the wider ecosystem around your personal website, LinkedIn and Substack.

    I look at this strategy as a long-term game that achieves lasting results, while also ticking time-bound goals like growth and visibility.

    All in all, I create an actual brand you'd be proud to put your name on. Three places your reputation should live:

    01

    A personal founder website

    Not a company website but a permanent home for your story, work and ideas.

    02

    LinkedIn stories

    Where your ideas get discovered and conversations begin.

    03

    Substack 

    Where you build an audience you actually own. 

    Build Your Reputation →